. Les fleuristes [microforme] examen. La floriculture. -"&Gt ;.* ? . R't' t ."''(.c Mat 8, 1019. Les fleuristes^ Review 19. Une maison de Dorothy Perkins Roses à Pâques 7comme aussi bon qu'une mine d'or. équipe pour représenter Chicago à la S. A. F. convention qui se tiendra à Detroit en août. Il a été décidé que le club organisera un panier pique-nique le premier dimanche d'août, un autre- ment important de divertir pour août est le Ladies' night. Il sera à l'hôtel Randolph et il y aura un bon "jazz" de fournir à l'orchestre de la musique de danse, et de nombreuses fonctionnalités surprise sera sur th

• Contributeur: Library Book Collection / Alamy Banque D'Images
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• Dimensions: 1900 x 1315 px | 32,2 x 22,3 cm | 12,7 x 8,8 inches | 150dpi

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. Florists' review [microform]. Floriculture. -">.* ? . r't' t ."''(.c Mat 8, 1019. The Florists^ Review 19. A House of Dorothy Perkins Roses at Easter 7as as Good as a Gold Mine. team to represent Chicago at the S. A. F. convention to be held at Detroit in Au- gust. It was decided that the club will hold a basket picnic the first Sunday in August, Another important entertain- ment to take place in August is the ladies' night. It will be at the Randolph hotel and there will be a good "jazz" orchestra to furnish the dance music, and many surprise features will be on the program. THE BUFFALO BANQUET. Penn Preaches Publicity. Of the various social successes at- tained by the Buffalo Florists' Club, the banquet of April 29, held at the Statler hotel, was paramount. There was an at- tendance of 120. Mark Palmer, son of W. J. Palmer, was master of ceremonies. A vase of improved Russell, staged in the center of the room, a product of John H. Dunlop, of Toronto, Canada, created much comment because of the beauty and sturdiness of the flowers. In speak- ing of this rose Mr. Dunlop stated that the trade may expect dissemination a year hence. The principal speaker of the evening was Henry Penn, of Boston. Mr. Penn reviewed his own experiences and ob- servations of the trade's needs and its progress. He laid particular stress on the need of cooperative advertising and teaching the public the value and uses of flowers. "Not long ago, " he said, "a man came into my store and said: 'Penn, what are you goiYig to soak me for a bunch of flowers?' Right there and then I thouglit that this idea must be overcome by all means. 'What are you going to soak me for a bunch of flowers!' It is hard to imagine people thinking that they are being 'soaked' when they enter our shops. To overcome this we .must teach them the value of flowers through proper publicity. We must teach them that they have a value and not that we are 'soaking' them." Progress

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