Une Volkswagen T-ROC voiture est sur l'affichage lors d'une exposition d'automobiles à Haikou, Chine du sud ville province de Hainan, le 8 septembre 2018. Volkswagen Imp
A Volkswagen T-ROC car is on display during an automobile exhibition in Haikou city, south China's Hainan province, 8 September 2018. Volkswagen Import, which issued the PLUS Spirit brand concept specifically tailored for China in June, said it has been maintaining a fast pace in bringing more of its authentic offerings to the country. The PLUS Spirit aims to work with customers to enhance their quality of life and is making strong initial progress. Executives of the company said the Golf R, Tiguan, Sharan Family Edition, the Beetle and others were all models that were hitting the market with cutting-edge technologies tailored for Chinese tastes and requirements. On Aug 29, Volkswagen Import marketing executives, chief plus officers, car owners and nationwide media professionals attended the Volkswagen Import PLUS media night, where they discussed the new brand concept and the brand concept's lifestyle values. At the event all the Volkswagen Import models were exhibited, including the new Sharan Family Edition, which was officially launched at the Chengdu Motor Show on Aug 31. Marketing Director Henning Schindler said the Sharan Family Edition was a PLUS product in that it satisfies diversified customer needs with two special colors - Atlantic Blue and Crimson Red.